Three Reasons Business Websites Fail

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November 11, 2013

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Nearly every business today has a website – and of U.S. small business owners polled, 42 percent report that they’ve made greater use of their own websites to generate sales.  With the Internet and online business sales growing at an astonishing rate, does this come as a surprise to you? Any business who has yet to build an effective website is behind its competitors in a time when no business can afford to miss a sale. So many businesses have the mentality that getting a website up is all they need [...]


7 Elements Every Business Website Needs

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October 24, 2013

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7 elements business website needs

The Internet is just full of websites from “the good”, “the average” and “Where’s the mouse,  so I can get out of here?” When the Internet started to gain its popularity a lot of us focused on design and gimmicks on our business websites. Creating flash images or implementing annoying and unforgiving music on a visitor’s arrival, in a seemingly ignorant attempt, to hold on to our visitors. Needless to say, these pioneer endeavors in business web design and implementation did not work. They only slowed sites down and left visitors [...]


Top Marketing Tools to Boost Business

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September 30, 2013

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top marketing tools to boost business

It’s no secret that small businesses rely heavily on marketing.  You must find customers—a necessity when it comes to staying in business – and you need a powerful and engaging website and social media accounts to retain them.  So what are some recent developments small businesses should know about?  Here are the top trends in marketing that can boost business:   A Powerful Website   Yes, businesses have relied on websites for marketing in the past.  But now websites are a great way to promote products and services with a voice.  [...]


What Technology Goes Into a Website?

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September 25, 2013

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What-Technology-Goes-Into-a-Website (2)

One question that I get a lot is “What technology goes into building a website?” There are many different answers that you can give for that question. So to help answer that, I’m going to list out the two main categories of websites.   1. Static Websites The first category of website is called a “Static Website.” A static website is one that just loads a page on the front end, and does not require any server side coding. Everything on this type of website is rendered by the browser. You [...]


5 Tips for Building an Effective Website

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September 20, 2013

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5 tips building effective website

Today I will be giving 5 easy tips on how to make your website effective. These tips don’t require any technical skills; they just touch on general best practices to follow. The first step in making your website effective is to identify what you wish to accomplish with the website, and build the homepage around that. The homepage is what really needs to sell what you are trying to do, and you need to display that information front and center. For best results, put only the most important information on the [...]

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